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Fashionable Neighbourhoods : Fashion & Design

Avenue Louise - Boulevard de Waterloo: Glamour & Elegance in Brussels

Avenue Louise - Boulevard de Waterloo: Glamour & Elegance in Brussels
© WBT - Thomas Blairon

Paris has the Champs Elysées, Barcelona the Ramblas, New York has Fifth Avenue and Brussels has avenue Louise and boulevard de Waterloo!

In the 19th century all the great capitals had their promenade for the middle classes. Léopold II, Belgium's "Builder King", created his own and called it after his eldest daughter.

Since then, avenue Louise has become the muse of designers. As you draw closer to the "Louise bottleneck", Belgian and new labels take precedence.

International labels are widely represented alongside these 100% pure Belgian products. Opposite boulevard de la Toison d'Or is boulevard Waterloo, which indisputably has become the most stylish in Brussels.

The biggest fashion houses have chosen this area, lined with mansions, as home to their exclusive stores.

Glamour & Elegance

On Avenue Louise

Holemans at number 3,
Galeria Inno 12,
Max Mara 19,
River Woods 41,
Francis Ferent 60,
Maud Frison 67,
Olivier Strelli 72,
Chine 82,
Mer Du Nord 89,
Senteurs d'Ailleurs 94,
Dominique Rigo 152,
Natan 158.

Chaussée de Charleroi

Clergerie at number 1,
Bellerose 5.

Rue Jean Stas

Talking French at number 16,
Librairie de Rome 16a.

Avenue de la Toison d'Or

Bouvy at number 52.

On Boulevard de Waterloo

Bulo at number 11,
Delvaux et Johanne Riss 27,
I de B Lifestore 49,
Donaldson 54,
Sonia Rykiel 56.




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